Monday, 23 November 2015

Liven up your conversations with Bollywood Themed Mojis on Skype

‘Words’ and ‘plain text’ simply aren’t enough in today’s day and age. Even the best memes wouldn’t go viral if it wasn’t for the sarcasm, humour, or cuteness dripping from the face of the characters in them. Expressions matter! And a testimony to this is the fact that for the first time, the Oxford Dictionary has chosen a pictograph, an Emoji, as the word of the year as it best reflected the ethos, mood, and preoccupations of 2015.

We all feel the need for various media to clearly express our various moods and feelings whether in person, or over the phone. There are times when even pictographs and Emojis aren’t enough. These occasions merit something richer, more dynamic and more engaging. Something like Skype Mojis.

What’s that you ask? Skype Mojis are small videos of famous dialogues from some of the most loved Bollywood flicks. Now, why Bollywood you ask? Because the whole world, not just Indians love Bollywood and everything about it – the drama, the romance, the swag and the dialogues of the reel life characters. Also because no one ever said “You’re fab yaar!” better than how Saif said it in Cocktail and because every time you’ll hear the words “Kabhi kabhi mere dil mein khayal aata hai…” everything around you would come to a complete halt and you would be teleported back in time next to a young Amitabh Bachchan romancing under a tree on foreign land.

Inadvertently, we all use some Bollywood terminology to add flavor to our conversations, and that’s why Skype has brought some of the most iconic expressions/ stars/ dialogues in an easy-to-consume and share format to make daily conversations much more real and life-like.

Skype has partnered with Indian studios Yash Raj Films and ErosNow, to develop custom Mojis for Skype users with some Bollywood-centered emoticons dedicated to various gestures and expressions. Both Bollywood Mojis and emoticons are available worldwide in the features tab of the emoticon picker on Skype for Windows desktop, Mac, iOS, Android and Skype for Web. Irrespective of the platform or the device, people across the world can now have more memorable and personal conversations over an instant messaging platform.

In addition to the existing worldwide Mojis content, Skype will allow users to reply with Mojis fromtheir favorite movies such as the 20-years-and-still-running cult movie Dilwale Dulhania Le Jayenge (DDLJ), Tanu Weds Manu Returns, Dhoom 2 & 3, Devdas and many more. This association will offer Skype users a never before assembled collection of the funniest, craziest and most iconic moments from some of the best movies, all through Skype Mojis.

How It Works
To send a Moji, users simply have to press on the emoticon button and can then browse by movie or expression. Users can preview the Moji, and then simply drag it into the chat window. The best part? Both Bollywood Mojis and emoticons are available worldwide, in the featured tab of the emoticon picker.

Skype Mojis bring a richer content experience with sound, high visual quality, optimization for device size and bandwidth, as well as minimal battery drain. In addition to Bollywood Mojis, there is also a series of new Skype emoticons highlighting some of the food, gestures, holidays and daily expressions honoring the Indian culture Bollywood stems from.

Now express yourself with Mojis to life because sometimes words are not enough for your loved ones. Start sending Bollywood Mojis today in your Skype chats and become a star! Because using Mojis in your chats is, as SRK says in his avatar, a “romba nalla idea”.

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