Mumbai: One of the most reputed names in the garments business for over two decades, Pankhi Design Inc. spearheaded by Sudhir Kumar Gupta and Sri Niwas Gupta, forayed into the emerging kids fashion wear segment two years ago. To meet the growing demand for trendy western wear for girls and boys between 1-10 years of age, they announced the launch of their brand ‘Western Basics’ with much fanfare at a specially curated event held today at JW Marriott in Mumbai.
Actor Manoj Bajpai and his wife Neha walked the ramp as showstoppers with their pretty daughter Ava Nayla in tow. Ava Nayla looked super stylish as she sauntered down the ramp with much confidence and charm. Several other kid models showcased the new collection to the audience in attendance that happily cheered on all the kids.
Quipped super-dad Manoj Bajpai, “With the launch of ‘Western Basics’, I’m spoilt for choice shopping for Ava in India. They offer an extensive range of great designs in gorgeous colours at value prices.”
Yummy mummy Neha Bajpai said, “I absolutely loved the kids wear collection I’ve seen here today. Now I’m eagerly looking forward to all my shopping trips with Ava as always.”
Mr. Gupta, owner of the brand, said, “We are extremely elated about our new venture ‘Western Basics’. Our aim is to continually offer on-trend designs that are distinguished and of superior quality. We have an in-house design cell with talented designers who design the entire collection. Our designs are innovative yet very comfortable for children.”
‘Western Basics’ is a unisex brand that specialises in western fashion wear for young girls and boys. Their exhaustive collection comprises of designer frocks, gowns, skirts, tops and shorts for girls and T-shirts, shirts, denims and non-denims for boys. It will be available at major retail stores across India.