Thursday, 3 October 2019

Inauguration of 11th Edition of Inmex SMM 2019.





 The INMEX SMM was inaugurated by Sabyasachi Hajara, Retd CMD, Shipping Corporation of India (Chairman, Inmex SMM 2019 Advisory Board), Simon Bennett, Deputy Secretary General, International Chamber of Shipping, Michael Duck, Executive Vice President -Asia, Informa Markets, Pravir Pandey, Vice Chairman, Inland Waterways Authority of India, Rear Admiral K G Vishwanathan, Flag Officer Doctrines and Concepts, Indian Navy, Kailash Kumar Aggarwal, Jt Secretary, Sagarmala, Ministry of Shipping, Sanjay Bhatia, Chairman, Mumbai Port Trust, Chairman, Indian Ports Association and  Yogesh Mudras, managing Director, for Informa Markets, and Mr Abhijit Mukherjee, Group Director, Informa Markets in India amongst an august gathering..



India plans to develop the cruise tourism, port industry…
India-Bangladesh two way cruise to start on November 1….
Over 260 Exhibitors and Co-Exhibitors from the Shipping & Maritime Industry with State-of-the-art brands participate at INMEX SMM India 2019

The 11th Edition of INMEX SMM organised by Informa markets India kick started at Bombay exhibition center with over 260 exhibitors participating in the three day exhibition. The scaled up 2019 edition of the INMEX SMM India Expo bring buyers and manufacturers from across the globe to conduct business and be a coveted conglomeration of global industry leaders, key decision makers, government agencies and key trade associations, to network, explore new business opportunities and unveil services and products.

The INMEX SMM was inaugurated by Sabyasachi Hajara, Retd CMD, Shipping Corporation of India (Chairman, Inmex SMM 2019 Advisory Board), Simon Bennett, Deputy Secretary General, International Chamber of Shipping, Michael Duck, Executive Vice President -Asia, Informa Markets, Pravir Pandey, Vice Chairman, Inland Waterways Authority of India, Rear Admiral K G Vishwanathan, Flag Officer Doctrines and Concepts, Indian Navy, Kailash Kumar Aggarwal, Jt Secretary, Sagarmala, Ministry of Shipping, Sanjay Bhatia, Chairman, Mumbai Port Trust, Chairman, Indian Ports Association and  Yogesh Mudras, managing Director, for Informa Markets, and Mr Abhijit Mukherjee, Group Director, Informa Markets in India amongst an august gathering..

The dignitaries at the conference spoke on various ways to boost the Shipping and Maritime industry through enhancing the port industry, cruise tourism, green ports etc. The Sagarmala project, water tourism in Maharashtra and other ports, cruise line between India and Bangladesh etc were spoken at large.     

Speaking on water tourism Pravir Pandey, Vice Chairman, Inland Waterways Authority of India said,“ There is a agreement signed between Government of India and Government of Bangladesh. The two way cruise had travelled in March and carried tourist. From November 1, the regular two way cruise will be started.”
Other then these, there are six international level cruise vessels that are moving between Kolkata and Banaras, these are very high end vessels that are booked two years in advance. There are cruise vessels that are also travelling between Kolkata to various locations from the Ganges river such as Murshidabad, Sultangunj. These cruise operators have tied up with the local cruise operators. These vessels bank at floating jetties, the tourist get down at the spot and spend entire day in local area. The same thing is taking place in Brahmaputra, the Famous Pandav cruise from Myanmar that were operated from Karavadi are shifted to Ganges.
 Sanjay Bhatia, Chairman, Mumbai Port Trust, Chairman, Indian Ports Association added, “For the sea cruise, port Bandar is coming up, Dwarka is also being lined up In Maharashtra. The cruise which are operating from Mumbai to Goa, also planned to go to the Ganpatipule. We are developing the Kanhoji Angrea Ireland for the same.”

Alongside the international exhibition, the expertly curated INMEX SMM India conference provides industry insights into the most complex issues, topics and trends of the sector in a bid to provide a well-rounded understanding of the Maritime and Shipping sector in India. The sessions include topics such as ‘India’s Maritime Leadership’; ‘The Maritime World of Tomorrow - Preparedness for Industry 4.0 and Preparing people for the smart shipping era’; ‘Women in Maritime’; ‘India’s Marine highways – ‘What is Driving Growth Today? A Spot Light on Sagarmala.’

 Kailash Kumar Aggarwal, Jt Secretary, Sagarmala, Ministry of Shipping  -  who  heads the  Sagar Mala project said, “The project is all about identifying the inventions to promote the port industry. Around 600 odd projects are identified to enhance the productivity of the ports, enhance the capacity of the ports, modernize the ports, and increase the connectivity of the ports. The project is also to develop the industries near big ports. It is also to get us to the improvement of the communities that are staying near the ports, providing training to the communities for the schemes related to the port sector. The project also include technological development of the port sector, so in combustive, all these projects are been identified to be taken out under the various sub heads, and there will be attention to the focus attention to implementation of these projects.”
The exhibition also focused on ‘Indian ports and their preparedness for cruise tourism’ amongst others. The expo also had a conference dedicated to the port infrastructure development that addressed topics such as ‘Making Ports a Partner in Business Development’; ‘Port Dynamics in the 21st Century’; ‘Digital Transformation and Modernisation of Ports’ and ‘India’s Marine Highways -What is Driving Growth ‘. A B2B Buyers Programme facilitated specialised meetings between exhibitors and buyers.

While talking on the Port industry Sanjay Bhatia, Chairman, Mumbai Port Trust, Chairman, Indian Ports Association said, “In the whole world there are five companies, out of that at least three have started home porting in Mumbai. In 2017-18 we have 40 ships calling, in 2018-19 we have 106 ships that came and in this season 2019-20, we have 206 ships that are coming. So, we are growing from primary to secondary stage very soon. I have actually revealed about only one port, there will be five ports joined together. We have reserved one berth for it, I have already put a second berth for this purpose, we may need to put a third berth, from this season onwards, on a particular day I may have 4 crore ships together, like Miami. With five ports joined, this will be a new business coming in.”
He added, “International Cruise terminal like airport will be completed by June 2020. The domestic one we have already completed. We had launch the Mumbai to Goa Cruise ship then. One kilometer water front which we are developing right now will be completed by next two months. The bigger projects like 11 kilometer water front and all, it is at the conceptual and planning stage.”
Speaking on the INMEX SMM India Show 2019, Mr. Yogesh Mudras, Managing Director, for Informa Markets in India said, “As the world's population continues to grow, low-cost and efficient maritime transport has an essential role to play in growth and sustainable development of the country.  The Indian shipping industry plays a vital role in sustaining growth in the country’s trade and commerce. On an average, 95 per cent of India's trading by volume and 70 per cent by value is done through maritime transport. With  India being the sixteenth largest maritime country in the world, with a coastline of about 7,517 km, we believe this sector has a huge potential to be one of the major engines bringing in a Maritime Revolution. Backed by immense reach and expertise in the Indian market, Informa Markets in India and  Hamburg Messe und Congress GmbH are proud to have the shipping and maritime sector in the comprehensive list of industries we cater to.”

The Centre has  also conferred infrastructure status to shipyards a couple of years ago and launched a slew of initiatives like the comprehensive Sagarmala project, the Major Ports Bill that will provide greater autonomy to Port Boards, the Maritime Agenda 2020 that looks to expanding India's port capacity to 3,130 MT and the environmentally conducive 'Project Green Ports'. These will no doubt fast track and sustain growth in the Shipping and Maritime domain.” he further added.

A one-of-its-kind business platform, INMEX SMM India since its launch edition, has been the most anticipated event of the entire Maritime sector with its focus on shipbuilding, shipyards, fittings and equipment, cargo handling systems, electrical engineering / electronics, technology, ports and port technology, ocean engineering, marine offshore technology, naval weapon systems and dredging to facilitate exposure of domestic and international players to the Indian market. Apart from industry professionals, key personnel from Ship owners, Ship management companies, the Ministry of Defence, Ministry of Shipping, Ministry of Commerce and Industry, National Shipping Board, and Directorate of Procurement and Directorate of Quality Assurance, Indian Navy, among others will be present at the show.

Front runners in the Maritime sector, ABB India Limited, SSI Solutions India Pvt. Ltd., Goltens India Private Limited., India Futuristic Marine Pvt. Ltd., Vacman Sanitation Solutions Pvt. Ltd., Wiska India, West Coast Marine Yacht Services Pvt. Ltd., Dempo Shipbuilding & Engineering Pvt. Ltd., Dalwin Marine Turbo Engg. Pvt. Ltd., Reintjes Middle East LLC, Volvo India Pvt. Ltd. (Volvo Penta), Navicom Technology International Pvt. Ltd., Man Diesel & Turbo India Private Limited, Mandovi Drydocks, Parikh Power, Ras Tek Group, Subhadra Metals Pvt. Ltd., Synergy Shipbuilders/ Siddarth Engineering & Shipbuilding Co., Pvt. Ltd., Vijai Marine Shipyard, Marks Marine Radio Pvt. Ltd. and Vanson Engineering Pvt. Ltd. will mark their presence at the show, which will also witness country pavilions from Germany,  China and Korea.

INMEX SMM 2019 comes at an important juncture when the Maritime and Shipping Industry is getting ready to project massive progress owing to several upcoming projects, and with the Government taking measures to improve operational efficiency. Under the National Perspective Plan for Sagarmala, 6 new mega ports will be developed alongside a complete overhaul of the existing 12 and 200 non-major ports in the country through the length of its 7,500 kilometres coastline. During FY18, cargo traffic at major ports in the country was reported at

679.36 million tonnes (MT), showing a growth of 4.77 per cent over the same period last year. In FY19 (up to August 2018) traffic increased 5.13 per cent year-on-year to 288.38 million tonnes. Since ports handle almost 95 per cent of trade volumes in India, the rising trade has contributed significantly to the country's cargo traffic.

The industry also acts as a primary means of international transport of essential commodities, the sector is extremely lucrative for international players. Besides, the Indian government is allowing Foreign Direct Investment (FDI) of up to 100 per cent under the automatic route for port and harbour construction and maintenance projects. It has also facilitated a 10-year tax holiday to enterprises that develop, maintain and operate ports, inland waterways and inland ports.



Tuesday, 1 October 2019

Tork Motors gears up for launch with the installation of their first EV fast-charging station




        With the launch of its first charging station, TORK Motors supports the government's vision of promoting e-mobility in India.

        TORK charging stations are 100% compliant to the standardized Bharat EV Specifications and can support any electric vehicle in the city that features a GB/T plug.
Pune, September 30, 2019: Tork Motors, the Pune based high-performance electric vehicle manufacturer laid the groundwork for their upcoming launch by installing the first unit of their EV fast-charging station at Cafe Peter’s Bund Garden Road outlet in Pune, Maharashtra.

The new EV charging station is in line with the government’s vision to ensure seamless and faster adoption of electric vehicles and is the first of many that the company plans to install in the coming years.
The state-of-the-art stations will incorporate smart EV chargers with secure connectors, to provide a fast charging facility and ensure a seamless payment experience for the users as well. 
These chargers are developed in line with the standardized Bharat EV specifications and will have the capability of providing up to 100V battery capacity. In the coming months, the company seeks to create a variety of chargers to its charging network that would easily facilitate e-charging for vehicles that are already present or yet to be launched in the market.

Launching the first charging station, Kapil ShelkeFounder and CEO of TORK Motors said, “With the launch of our first EV charging station, we seek to drive the adoption of e-vehicles and especially electric motorcycles in India. We are excited to unveil the first public fast-charging station in our home city of Pune and consider it to be a step towards creating an easy to discover and accessible TORK Charging Network, reflecting our company’s vision. This move is also in line with our growth plans of offering a holistic and hassle-free experience to the consumer.”

To address this, the company has taken a potent step towards fuelling the growth of electric bikes in India and plans to set up a dense charging network with a variety of chargers to boost compatibility and accessibility for EV users across all cities that Tork Motors plan to operate in.

Saturday, 21 September 2019

For All Questions on Diamonds, There Is Only One Answer – FOREVERMARK


-#TRUSTFOREVERMARK, the latest campaign launched by the brand-
Mumbai, 20th September,2019: Forevermark, the diamond brand from the De Beers Group, has launched its latest consumer campaign #TrustForevermark to help all prospective buyers allay their doubts, fears and questions that arise when buying diamonds.
The campaign reaffirms the trust the brand, Forevermark inspires. It highlights the essence of the brand and the apprehensions consumers face when purchasing a diamond. The campaign was formulated after extensive research conducted by the brand through agency Greycells. It showed that when buying a diamond, consumers are constantly looking for reassurance that they have indeed bought a genuine and natural diamond. The diamond “Question mark” seen across the campaign encapsulates all the concerns of a consumer, establishing Forevermark as the final destination to put at rest, all their diamond-buying anxieties.
“A diamond is an emotional purchase to mark a special occasion, however, there are so many anxieties attached to the purchase, that consumers often lose out on the experience. As Forevermark, we want our customer to embrace the festivity behind the purchase and not worry about the genuineness of the product. Through the #TrustForevermark campaign, we aim to reassure the consumer about the assurance the brand provides, being among the world’s most beautiful, natural, rare and responsibly sourced diamonds.,” said Sachin Jain, President, Forevermark India, while speaking about the campaign.
The print campaign created by the London-based creative agency Hatched, highlights a uniquely designed question mark, which follows the journey of a diamond from rough to polished, then into beautiful jewelry and finally a Forevermark box at the end of the question mark representing the answer to all queries on diamonds. This pathway of diamonds in the question mark also signifies the journey of responsible sourcing where particular care has been taken to ensure the integrity of each Forevermark diamond.
The campaign elucidates the Forevermark promise of being natural, beautiful, rare and responsibly sourced. With only less than 1% of the world’s diamonds being eligible to become a Forevermark diamond that comes with a unique inscription number, consumers can trust that they are buying one of the world’s most beautiful diamonds. Forevermark is the only diamond brand in India that provides an inscription card with each diamond corresponding to the unique inscription number on the table, which validates the purchase. A further assurance is provided with the Forevermark Grading Certificate.
Forevermark is a testament to the fact that the brilliance of the diamond goes beyond the standard 4Cs. The campaign also brings back three TVC’s initially launched in 2017 and conceptualised by Wunderman Thompson India.
Apart from the traditional media routes, this diverse multi-media campaign covers rich media innovative banners, video ads on multiple OTT platforms, polygon mapping in catchment areas, engaging content and contests across social media channels including Instagram, Twitter, Facebook and Pinterest. PHD media worldwide is the digital agency supporting this campaign.
With on ground events, PR, digital, print, television, radio, outdoor and social media, the #TrustForevermark Campaign by the brand is the largest one yet.  It will be rolled out nationally over the next three months targeting 9 Tier I and 41 Tier II cities.

TiE Mumbai partners with New Jersey to Help Fast Track High-growth Startups from India



TiE Mumbai hosts Meet and Greet in honour of New Jersey Governor, Philip Murphy
Mumbai, 20 September 2019: Over the years, TiE Mumbai plays a significant role in promoting, mentoring, helping, and funding startups in this region. TiE Mumbai, New Jersey City University (NJCU), and Choose New Jersey, have entered into a Memorandum of Understanding (MoU) for the purpose of promoting technology and technology-based investment exchange between New Jersey and India. To advance these strategies, the organizations will collaborate to support research and in the areas of common interest.
Atul Nishar, President of TiE Mumbai, Tamara Cunningham, Assistant Vice President for Global Initiatives, New Jersey City University, and Margie Piliere, Chief Economic Development Officer at Choose New Jersey, signed the MoU in the presence of Governor Murphy.
“I am thrilled to welcome TiE Mumbai to New Jersey,” said New Jersey Governor, Phil Murphy. “As our state continues to build a world-class innovation ecosystem, we remain rooted in making the right investments for New Jersey’s economy. These investments emphasize our state’s history as the place where the modern world was invented and building upon that to be the place where tomorrow’s world will come to life. New Jersey is ready to have TiE Mumbai join us so we can lead the innovation economy together.”
“We are pleased to announce New Jersey City University’s partnership with TiE Mumbai,” said Jose Lozano, President  & CEO of Choose New Jersey. “We are excited by the way our Indian community is joining us in helping to grow and reinvent New Jersey’s economy. There is no better environment for businesses looking to grow than New Jersey, and we are confident that TiE Mumbai will be a key partner to help support and attract the next generation of entrepreneurs.”
“It is an absolute honour to have Governor Philip Murphy with us today. This MoU presents excellent growth opportunities for our member startups and will enable us to offer them an access to knowledge, markets, funds and talent in the state of New Jersey,” said Atul Nishar, President, TiE Mumbai.
“New Jersey City University (NJCU) is honored to be part of Governor Murphy’s Delegation Trip to India,” said Dr. Sue Henderson, President, NJCU. “The Governor’s vision to strengthen ties between India and New Jersey affords NJCU the opportunity to enter into a timely partnership with TiEMumbai and Choose New Jersey to promote cross-border innovation and technological exchange.   This international collaboration with NJCU’s School of Business will support startup companies and enterprises as they extend their footprints into North America.  It will also give our faculty and students a chance to work closely with these startups as they integrate into the ecosystem of the United States.  NJCU looks forward to being the conduit of access to opportunities and investments, specifically in the financial technology sector, for our new partner and its members.”
NJCU will offer the following services to the TiE Mumbai members (both pre-revenue and post-revenue stage technology start-ups) who are interested in exploring business and investment opportunities in New Jersey:
● Soft-landing platform, co-working space, and private office space within the NJCU campus will be available for TiE Mumbai members to use as an initial base or launchpad to explore and develop business opportunities in New Jersey;
● Guidance and mentorship will be offered to learn about the market, regulatory, commercial, and technological aspects of conducting business in New Jersey;
● Introductions to potential business partners, clients, and investors; and
●Joint workshops and projects for collaboration between TiE Mumbai members and NJCU members to collaborate on developing new technologies, products and solutions.
TiE Mumbai will actively seek to educate and inform its members on New Jersey’s economy and its business eco-system, as well as the government policies and initiatives of the state with respect to various sectors of common interest and the different opportunities for business and investment available in the various technology-driven sectors of the state. Additionally, TiE Mumbai will organize webinars, discussions, and talks to enable interactions between NJCU and TiE Mumbai members.
Choose New Jersey will act as an interface between TiE Mumbai and NJCU, facilitating interactions and engagements between the two organizations. Furthermore, Choose New Jersey shall provide guidance and assistance, either in partnership with NJCU or separately, to TiE Mumbai members planning to set up business activities in India, in the matters of  business incorporation, choice or legal form, office location, government regulations and initiatives/incentives, tax planning, investment and fund-raising opportunities, among others. New Jersey is a preferred location because of its proximity to New York and offers attractive tax regime.
About TiE Mumbai
The Indus Entrepreneurs (TiE), was founded in 1992 in Silicon Valley by a group of successful entrepreneurs, corporate executives, and senior professionals with roots in the Indus region. Since 1992. TiE has been supporting entrepreneurs by offering education, mentorship, networking and funding opportunities. The mission of TiE is to foster entrepreneurship globally through the 5 pillars of TiE : mentoring, networking and education, funding and incubation. Dedicated to the virtuous cycle of wealth creation and giving back to the community. TiE’s focus area is to generate enable the next generation of entrepreneurs. There are currently 11,000 members, including over 2,500 charter members in 60 chapters across 17 countries. TiE’s mission is to foster entrepreneurship globally through mentoring, networking, and education.

NXP Introduces Secure UWB Fine Ranging Chipset to Allow Broad Deployment in Mobile Devices




                 World’s first all-in-one solution to combine Secure Element (SE), Near Field Communications (NFC) and Ultra-Wide Band (UWB) fine-ranging technology

                 Delivers unparalleled precision sensing, including 360 degrees positioning
                 Leverages NXP’s leading end-to-end security architecture for secure localization capabilities in a variety of security applications
                 Provides ±10 cm range and ±3° angle accuracy

New Delhi, India, Sept. 19, 2019 -- NXP Semiconductors N.V. (NASDAQ: NXPI) today officially announced its secure fine ranging chipset, SR100T – designed to bring remarkably precise positioning performance tailored for next-generation UWB-enabled mobile devices. With the SR100T, mobile devices will be able to communicate with connected doors, points of entry, and cars to open them once approaching. Lights, audio speakers, and any other connected device with UWB sensing capability will be able to follow users from one room to another, and smart connected technology will intuitively be embedded in people’s lives.
The new UWB-based chipset, SR100T, amplifies and builds on NXP’s connectivity, security ecosystem expertise, and proven security architecture found in many of today’s popular mobile payment-enabled devices featuring NFC and SE hardware. Adding UWB brings the use case of spatial awareness and relative positioning among multiple devices, whether indoor or outdoor, with little to no interference. Additionally, the UWB implementation delivers unprecedented accuracy, even in crowded, multipath signal environments with numerous walls, people, and other obstacles. The technology also uses angle-of-arrival (AoA) technology to accurately indicate the direction of a signal for added precision.
Furthermore, the SR100T expands NXP’s mobile wallet solution to include spatial awareness for new handsfree access applications.

“The use cases that UWB enables is one of the most highly anticipated developments and NXP is the first out of the gate to bring seamless, interoperable experiences with an all-in-one solution for mobile devices,” said Rafael Sotomayor, senior vice president of Mobile. “Today, NXP’s mobile wallet solutions already impact millions of consumers around the world. The SR100T is an evolution of our secure connected offerings and is designed to complement existing standards like Bluetooth and Wi-Fi. This is a major step forward in allowing developers to deliver ubiquitous UWB experiences to people around the globe.”

Setting the Benchmark on Robust Wireless Accuracy and Localization

                6 to 9 GHz; 500 MHz bandwidth per channel
                High accuracy of AoA estimates with dual-Rx for AoA functionality
                Exceptional range accuracy in non-line-of-sight (nLOS): ±10 cm with angle accuracy (LoS): ±3°

Multi-layered Security Approach

                Best-in-class RF security provided through the security extension currently being specified in IEEE 802.15.4z Multiple integrated security mechanisms for both the protection of keys and software security
                Unified security architecture with NFC and Secure Element

Leading a UWB Revolution
NXP is a co-founder of the FiRa Consortium, a community of industry experts dedicated to the development and widespread adoption of seamless user experiences based on the secure fine-ranging and positioning capabilities of interoperable UWB technologies.

Sunday, 15 September 2019

SHM Shipcare Celebrates ‘Women in Maritime’ – CWIM 2019





SHM Shipcare Celebrates ‘Women in Maritime’ – CWIM 2019 on the occasion of ‘World Maritime Day 2019’
Theme for this year is to focus on ‘Empowering Women in the Maritime Community’
Stressing the need for increasing participation of women seafarers in maritime

Mumbai, September 13, 2019: SHM Shipcare, leading manufacturer of safety & survival systems for Indian Navy, Merchant Navy, Oil & Gas in the country, organised “Celebrating Women in Maritime” – CWIM2019 on the occasion of ‘World Maritime Day” with a vision to honour the contribution of women seafarers to this fraternity and motivate young women to take up seafaring as their career.

‘Empowering Women in the Maritime Community’ is theme for World Maritime Day, 2019. This provides SHM, an opportunity to raise awareness about gender parity in Maritime and other allied sectors.

The event witnessed the presence of dignitaries like Mr. Amitabh Kumar (IRS), Director General of Shipping, Mrs. HK Joshi, Director (Finance), SCI, Mr. Suresh Jandial, Executive Director ONGC, Mr. David Birwadkar - VP Great Eastern Shipping, Capt. Raj Razdan - Provost - Tolani Maritime Institute, Capt. Suneha Gadpande, Seasoned Seafarer and Ms. Sanndhya Pillai - Maritime Lawyer.  The panel tabled a healthy discussion around the idea of ‘Making seafaring accessible to Women’ and concrete ideas emerged from the same.

According to IMO, today, women represent only 2% of the world’s 1.2 million seafarers and 94% of the female seafarers are working in the cruise industry. The maritime industry has been traditionally male-centric. This year the IMO has made it their prime mission in line with the UN SDG 5 of Gender Equality, to bring in more inclusivity in the fraternity from a socio-cultural point of view.

Commenting on the occasion, Mr. Saifuddin H. Hajee, Chairman, SHM Group of Companies said that, “We are extremely delighted to organize this event where we are celebrating women in maritime. Empowering women fuels thriving economies across the world, spurs growth and development and benefits everyone working in the global maritime community in the drive towards safe, secure, clean and sustainable shipping. We are proud to say that 20% of our workforce is women.”

Commenting on the occasion, Mr. Amitabh Kumar, Directorate General of Shipping said that, “In 1990’s women’s participation in employment was 40% which in 2017 went down to 26% and further decreasing. If the work force is diverse with women, overall productivity of the company increases.  There is a need to attract more women for shipping industry. Globally, around 2% women are in maritime industry and in India it is less than 1%.
On the occasion of World Maritime Day, our first strategy should be to encourage women to join maritime industry. Then manage to get them to training institutes and retain them by providing on-the-job training. Going further, the seafarers should be supported during breaks in their career like maternity, by providing them with alternative career options like ship managers, lawyers or recruiters.” 

Thursday, 12 September 2019

गोदरेज इंटेरिओ के 'मेक स्पेस फॉर लाइफ' सर्वेक्षण के अनुसार 61% भारतीय अपने जूनून को पूरा नहीं कर पाते


नई दिल्ली में अभियान के उद्घाटन में लोकप्रिय टीवी अभिनेत्री दिव्यांका त्रिपाठी ने लोगों से अपने काम और जीवन के बीच स्वस्थ संतुलन बनाए रखने के लिए प्रोत्साहित किया।

नई दिल्ली,  सितंबर, 2019:  भारत का सबसे अग्रणी फर्नीचर और इंटीरियर उत्पादों और सुविधाओं का ब्रांड गोदरेज इंटेरिओ ने आज अपने नए अभियान - 'मेक स्पेस फॉर लाइफका शुभारंभ किया। लोकप्रिय टीवी अभिनेत्री दिव्यांका त्रिपाठी ने इसका उद्घाटन किया। 'मेक स्पेस फॉर लाइफअभियान इस वास्तव पर रोशनी डालना चाहता है कि व्यवसायनौकरी में ज्यादा से ज्यादा अच्छे प्रदर्शन की दौड़ में लोगों को अपने पारिवारिक संबंध और दोस्तों के साथ अच्छा समय बिताने के मौके पीछे छोड़ने पड़ रहे हैं।

गोदरेज इंटेरिओ ने हाल ही में किए गए एक सर्वे के नतीजों ने यह दिखा दिया है कि कई भारतियों के लिए कई भारतियों के लिए व्यावहारिकता जूनून से बढ़ कर हो गई है।  सर्वे में यह भी पता चला है कि कई भारतियों ने उनके परिवारदोस्तों और जूनून के बीच संतुलन और समय पाने में असफलता को स्वीकार किया है।

गोदरेज इंटेरिओ के बी2सी के सीनियर वाईस प्रेसिडेंट श्री. सुबोध मेहता ने बताया"मेक स्पेस फॉर लाइफ अभियान भारतियों के जीवन में काम और जिंदगी के बीच संतुलन के महत्त्व पर आधारित है।  जिंदगी जीने की जगह बनाना यह संकल्पना भारतियों के लिए केवल भौतिक रूप से नहीं बल्कि हम जिन तनावों और बंधनों को हर दिन झेलते हैं उनकी दृष्टी से भी बहुत मायने रखती है।  हमारे सर्वे के नतीजों के अनुसार कामप्रौद्योगिकी और दैनंदिन जीवन की भागदौड़ और तनावों के बीच भारतीय लोग अपने पारिवारिक रिश्तों-संबंधों और जूनून के लिए बहुत ही कम समय निकाल पाते हैं।  आधुनिक प्रौद्योगिकी के गलत इस्तेमाल से यह ट्रेंड बढ़ता जा रहा है।  भारतियों के जीवन में काम और जिंदगी के बीच संतुलन रख पाना कितना मुश्किल है यह इन जानकारियों से पता चलता है।  एक ब्रांड होने के नाते गोदरेज इंटेरिओ अपने अभिनव फर्नीचर डिजाइन्स से घरों में खुशियांउत्साह लाने के प्रयास करता है और भारतियों को प्रोत्साहित करता है ताकि वे अपने परिवारदोस्तों के लिएअपने दिल पसंद कामों के लिए ज्यादा समय निकाले।"   

सर्वे के नतीजों से सहमति दर्शाते हुए और अभियान को समर्थन देते हुए लोकप्रिय टीवी अभिनेत्री दिव्यांका त्रिपाठी ने कहा, "आम तौर पर लोगों को किसी भी सेलिब्रेटी की चकाचौंध दिखती है लेकिन उसके पीछे की कड़ी मेहनत और भागदौड़ को नजरअंदाज किया जाता है।  काम के सिलसिले में यहां-वहां भागनाहमेशा व्यस्त रहना इसकी वजह से मेरे लिए काम और नीजि जीवन के बीच संतुलन बनाए रखना एक चुनौती है।  परिवार और दोस्तों के साथ सुकून से मिलने-जुलने के लिए समय निकाल पाना बहुत ही कठिन हैकितना भी दिल करें लेकिन मैं अपने दिल पसंद काम पूरे करने के लिए समय ही निकाल पाती हूँ।  लेकिन अब मैं मेरी जिंदगीमेरे जूनून और मेरे परिवार के लिए जगह बनाने के लिए जानबूझ कर प्रयास करती हूँ।  मैं आप सभी से भी अनुरोध करती हूँ कि अपने काम और जीवन के बीच स्वस्थ संतुलन बनाए रखने की कोशिश कीजिए।"

गोदरेज इंटेरिओ के सर्वे में पाया गया है कि इसमें शामिल 61% लोगों के पास अपने जूनून पूरे कर पाने के लिए समय नहीं है और कई लोग मानते हैं कि वे पारिवारिक जिम्मेदारियों की वजह से अपने पसंदीदा कामों के लिए पर्याप्त समय नहीं दे पाते।

साथ हीसर्वे में सहभागी 40% लोगों का मानना है कि वे पैसों की तंगी की वजह से अपने पसंद के काम नहीं कर पाते।  वास्तव में सबसे चिंताजनक बात यह सामने आई है कि सर्वे में सहभागी 56.7% से ज्यादा लोग कहते हैं कि उनके जीवन में काम और जीवन के बीच संतुलन बिगड़ गया है और 68.2% लोग कहते हैं वे अपने हिसाब से जिंदगी जी नहीं सकतेजब कि56.5% लोगों का कहना है वे अपने व्यवसायनौकरी की वजह से दिल पसंद कामों के लिए समय निकाल नहीं पाते।  चौका देने वाली बात है कि 72% लोगों को लगता है कि उनके जीवनसाथी उनसे ज्यादा स्मार्ट डिवाइसेस की और ध्यान देते हैं।  

चंडीगढ़मुंबईजयपुरपटनाकोईम्ब्तूरपुणेलखनऊहैदराबादकोलकातादिल्लीचेन्नईबेंगलुरुअहमदाबादकानपूर इन 14 शहरों के 1300 लोगों को इस सर्वे में शामिल करवाया गया था।